Marketers that can tame Big Data will find it easier to experience its benefits.
Companies believe Big Data holds a lot of promise and decision-makers need to learn more about the projects to give their firms an edge.
Marketers are beginning to see the potential in Big Data.
The advantages of predictive analytics are becoming clearer to organizations around the world.
Recent information suggests that the use of analytics can benefit some individuals in leadership roles more than others.
If and when a Big Data initiative encounters obstacles, overcoming these challenges will be crucial to business success.
Big Data is not the only option when it comes to collecting, analyzing, and using digital information.
Big Data application proliferation is forecast to change the business world's perspective on using information.
Big Data is a new business movement and set of philosophies, not a meaningless buzzword.
Finance executives who want their firms to be leaders will need to capitalize on Big Data sooner rather than later.
Although private enterprises are using analytics tools to help their decision-makers harness the potentially market-changing information in Big Data, the public sector and its affiliates are...