Cloud Makes Big Data Analytics Faster, More Scalable

As the world of Big Data intertwines with enterprise operations, decision-makers are encouraged to embrace innovative analytical strategies in an effort to improve their ability to easily acquire and evaluate greater volumes of data. Although the cloud is not necessarily considered the primary service in the Big Data market, it is becoming increasingly important for firms that want to get ahead of competitors and stay ahead.

A recent report by Smart Data Collective highlighted how migrating analytics to the cloud enables faster deployment of Big Data endeavors in general. By using the cloud, decision-makers can add users and build platforms much quicker than they would if they had kept their strategy within traditional on-site data centers. Because the cloud doesn't require too much internal IT work, organizations can also launch initiatives and begin analyzing data sooner.

Although these benefits are helpful to companies of all sizes, they are particularly advantageous for small and medium-sized businesses that don't have the resources to complete complex Big Data endeavors on their own. Conversely, large companies that use the cloud will find that they can free up crucial time much more efficiently, allowing them to pursue other mission-critical IT projects beyond Big Data.

Scalability is key
In the past, businesses encountered difficulties when they tried to launch short-term projects and restore processes back to normal. Executives were often forced to enter long-term contracts that did not allow them to expand operations for a short time. This flexibility is one of the biggest benefits of migrating to cloud computing environments where the hosted services fall under a pay-as-you-go pricing model and can scale up and down on demand.

A Hostway study found that 80 percent of organizations believe the cloud is more scalable than in-house environments, allowing firms to migrate larger volumes of information to the IT architectures without worrying about performance issues.

"Organizations that were previously hesitant are now moving larger, more robust database workloads into the public cloud environment, and we're seeing rising demand for hybrid or public cloud installations from companies that previously used more traditional managed hosting services," said Aaron Hollobaugh, vice president of marketing at Hostway.

As businesses gain more confidence in the cloud in the coming years, migrating Big Data to the hosted landscape looks likely to become the norm.

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